From Sega Retro

IDog White.jpg
Manufacturer: Sega Toys[1]
Distributor: Sega Toys (Japan) Tiger Electronics (EU)
Release Date RRP Code
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The iDog, also known in Europe as the eDog, is a toy robotic dog designed and manufactured by Sega Toys.[1] Drawing significant inspiration from Sony's earlier toy AIBO, the iDog is designed to light up and dance to input from an external music source. First released by Sega Toys in Japan in March 2005, it was later brought to international markets through Hasbro's Tiger Electronics division.


The iDog features seven flashing LED lights on its face and has the ability to 'dance' to the beat of the music by intermittently wiggling its ears and shaking its head. It also has a number of switches on its nose, head and tail which allow it to react to user input. It has various emotions (which change based on user interaction) that provide different color patterns on its LED lights. Different kinds of music cause iDog to develop different personalities, as displayed through the color of LED lights that flash and blink on its face. The iDog comes in several colors including white, black, pink, red, lime green, blue, a tiger print, and a dalmatian print. Decorative clothing for the iDog has been released, including feet-warmers, ear-warmers and scarves.



The iCat is a feline version of the iDog. Similar to the iDog, it reacts to music from an external source, such as an MP3 player. It features seven flashing LED lights on its face and has the ability to "dance" to the beat of the music. It also has switches on its tail, head (nose), and 7 touch sensors which allow it to react to user input. Like the iDog, its LED light color patterns display various "emotions" based on user interaction and the music played.


A piscine version of the iDog, the iFish plays music and moves in a swimming-like motion. The iFish also has an internal selection of music. The iFish comes with a blue or orange tail fin, with a 3.5 mm audio cable for audio input. Like the iDog, it is touch-sensitive.


The iCy, marketed in certain countries as the iPenguin, is a penguin version of the iDog. In addition to playing music, it dances and the LED lights on its stomach flash in time to the music. Unlike its predecessors, it has only two touch sensors for user interaction: its tail, which is designed to annoy it rather than reward it, and its beak, which is used to pet it. It has various "emotions" which change based on user interaction and music played.


The iTurtle is a turtle version of the iDog. It also comes with a plug cable (3.5 mm) with 2 touch sensors on its tail and head. It moves its shell up and down, shakes its head side to side, and taps its foot. It boasts the same features as others models except for altered moods.



It is marketed as the eDog in Germany, Italy and the Netherlands.

Physical scans

Toy, JP

External links


  1. 1.0 1.1 1.2 (Wayback Machine: 2005-03-15 03:28)