Difference between revisions of "Sega AM3"

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{{Company
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{{CompanyBob
 
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| division=[[Sega Enterprises, Ltd.|Sega Enterprises]]
 
| founded=1990
 
| founded=1990
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| defunct=1999-05-11
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| prevdate=1990
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| prev=[[Sega R&D 1]]
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| nextdate=1999-05-11
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| next=[[Sega Software R&D Dept. 3]]
 
| headquarters=Japan
 
| headquarters=Japan
 
}}
 
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{{sub-stub}}'''Sega Amusement Machine Research and Development Department #3''', commonly known as '''Sega AM R&D #3''' or '''Sega AM3''', was a research and development division within [[Sega]]. The group operated under the AM3 name for much of the 1990s, and alongside [[Sega AM2]], were responsible for some of Sega's biggest games of the decade, including the likes of ''[[Sega Rally Championship]]''.
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'''Sega Amusement Machine Research and Development Department #3''', (第三AM研究開発部), shortened to '''AM R&D Dept. #3''' or '''AM3''', was a division within [[Sega Enterprises]]. It was formally established in April 1993, due to an internal reorganization of the arcade development section{{fileref|DCM_JP_20000922_2000-30.pdf|page=93}}, and existed primarily to create arcade (or "amusement") games. During its existence, this division was commonly referred to as '''Sega AM3''', being the "third" of several R&D divisions within Sega's Japanese operations. From May 1993 onwards, [[Hisao Oguchi]] acted as AM3's general manager{{fileref|IR EN 2003-05-19.pdf|page=2}}. AM3 existed for most of the 1990s until May 1999 when it became '''Sega Software R&D Dept. 3'''{{fileref|DCM_JP_19991119_1999-36.pdf|page=15}}.
  
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[[AM Annex]] split from AM3 after the release of ''[[Manx TT Super Bike]]''.
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Like AM1 and AM2, AM3 brought it's own colour to Sega's amusement research and development. Most notable are rail shooters (''[[Rail Chase]], [[Gunblade NY]], [[The Lost World: Jurassic Park]]''), sports (''[[Decathlete]], [[Virtua Tennis]]'') and games that simulate real life careers in ''[[Crazy Taxi]]'', ''[[Jambo! Safari]]'' or ''[[Derby Owners Club]]''. For a brief time, the team experimented with pre-rendered 3D graphics for use in [[AM5]]'s [[AS-1]] simulator, producing ''[[Michael Jackson in Scramble Training]]'', ''[[Megalopolis: Tokyo City Battle]]'', and a number of experimental short films based around [[Sonic the Hedgehog]].{{magref|bemega|1994-10|95}} ''[[VR-1]]'' and ''[[Dragon Ball Z V.R.V.S.]]'' also saw AM3 involved with AM5 and advanced technology again.
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==Sections==
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*Planning Section{{magref|ssmjp|1997-35|188}}
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*Software Section{{magref|ssmjp|1997-35|189}}
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*Design Section{{magref|ssmjp|1997-35|188}}
  
 
==Softography==
 
==Softography==
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{{multicol|
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{{CompanyHistoryAll|Sega AM3}}
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===Unknown Arcade===
 
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*''[[Exciting Boat Race]]'' (1993)
 
  
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===[[Y Board]]===
 
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*''[[Rail Chase]]'' (1991)
 
  
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===[[System 18]]===
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{{multicol|
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*''[[D. D. Crew]]'' (1991)
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===[[X Board]]===
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*''[[Wally wo Sagase!]]'' (1992)
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* ''[[Carribean Roule]]'' (1992) (with [[Sega AM6]])
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* ''[[Royal Ascot]]'' (1992) (with [[Sega AM6]])
  
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===[[System 24]]===
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===[[System 32]]===
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*''[[Dynamic Country Club]]'' (1991)
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* ''[[Hard Dunk]]'' (1994)
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* ''[[Title Fight]]'' (1992)
  
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===Royal Ascot Board===
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=== [[Sega Model 2A CRX]] ===
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*''[[Royal Ascot]]'' (1992)
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* ''[[Manx TT Superbike]]'' (1995)
  
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===Bingo Party Board===
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=== [[Sega Model 2B CRX]] ===
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*''[[Bingo Party]]'' (1993)
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* ''[[Gunblade NY]]'' (1995)
  
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===[[X Board]]===
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=== [[Sega Model 3 Step 2.1]] ===
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*''[[Caribbean Boule]]'' (1993)
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* ''[[Dirt Devils]]'' (1998)
  
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===[[Model 1]]===
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=== Unique/Unknown ===
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*''[[Star Wars Arcade]]'' (1994)
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* ''[[Bingo Party]]'' (1993)
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* ''[[Exciting Boat Race]]'' (1993)
  
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===[[System C]]===
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===[[Sega Saturn]]===
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*''[[PotoPoto]]'' (1994)
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* ''[[Baku Baku Animal]]'' (1995)
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* ''[[Cyber Troopers Virtual-On]]'' (1996) (with [[CRI]] and [[Sega CS]])
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* ''[[Funky Head Boxers]]'' (1995)
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* ''[[Winter Heat]]'' (1998) (with [[Data East]])
  
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===[[System 32]]===
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===[[Dreamcast]]===
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*''[[Title Fight]]'' (1993)
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* ''[[Cyber Troopers Virtual-On: Oratorio Tangram M.S.B.S. Ver. 5.4]]'' (2000)
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*''[[Dark Edge]]'' (1993)
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|cols=3}}
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*''[[Jurassic Park (arcade)|Jurassic Park]]'' (1994)
 
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*''[[Hard Dunk]]'' (1994)
 
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*''[[SegaSonic the Hedgehog]]'' (1994)
 
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*''[[Dragon Ball Z V.R.V.S.]]'' (1994)
 
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===[[Model 2]]===
 
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*''[[Rail Chase 2]]'' (1994)
 
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*''[[Sega Rally Championship]]'' (1995)
 
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*''[[Manx TT Super Bike]]'' (1995)
 
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*''[[Gunblade NY]]'' (1995)
 
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*''[[Cyber Troopers Virtual-On]]'' (1995)
 
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*''[[Last Bronx]]'' (1996)
 
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*''[[Top Skater]]'' (1997)
 
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===[[Saturn]]===
 
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*''[[Baku Baku Animal]]'' (1995)
 
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*''[[Sega Rally Championship]]'' (1995; advisory role)
 
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*''[[Cyber Troopers Virtual-On]]'' (1996)
 
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*''[[Decathlete]] (1996)
 
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*''[[Last Bronx]]'' (1997)
 
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*''[[Winter Heat]]'' (1998)
 
  
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===[[Sega Titan Video]]===
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==List of staff==
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*''[[Funky Head Boxers]]'' (1995)
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{{StaffList|Sega AM3}}
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*''[[Baku Baku Animal]]'' (1995)
 
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*''[[Decathlete]]'' (1995)
 
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*''[[Winter Heat]]'' (1997)
 
  
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===[[Model 3]]===
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==Magazine articles==
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*''[[The Lost World: Jurassic Park (arcade)|The Lost World: Jurassic Park]]'' (1997)
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{{mainArticle|{{PAGENAME}}/Magazine articles}}
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*''[[Le Mans 24]]'' (1997)
 
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*''[[Cyber Troopers Virtual-On: Oratorio Tangram]]'' (1998)
 
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*''[[Dirt Devils]]'' (1998)
 
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*''[[L.A. Machineguns]]'' (1998)
 
  
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===[[NAOMI]]===
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==Photo gallery==
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*''[[Toy Fighter]]'' (1999)
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<gallery>
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*''[[Jambo! Safari]]'' (1999)
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LeMans24 developers SSM JP 1997-35.jpg|''[[Le Mans 24]]'' team
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*''[[Crazy Taxi]]'' (1999)
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</gallery>
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}}
 
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<!-- old article
 
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{{sub-stub}}'''Sega AM3''' was a video game research and development division within [[Sega]], the third of eight to co-exist between 1990 and 1998. Both it and [[Sega AM5]] were established in 1990 as brand new studios, with AM3 being spearheadded by [[Tetsuya Mizuguchi]].
 
  
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For its entire run, Sega AM3 produced arcade games, though were also responsble for porting some of its (and [[Sega AM2]]'s) work to the [[Sega Saturn]]. They are responsible for the home ports of ''[[Sega Rally Championship]]'' and the creation of ''[[Daytona USA: Champion Circuit Edition]]''.
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==External links==
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* [http://web.archive.org/web/20040610032406/http://www.hitmaker.co.jp/site/comphistory.html Sega AM3's production history on the Hitmaker website (Internet Archive)]
  
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Following a reshuffle in 1998, Sega AM3 became [[Hitmaker]].
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==References==
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<references />
  
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==Softography==
 
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*''[[SegaSonic the Hedgehog]]'' (1993) (also with [[Sonic Team]])
 
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* ''[[Star Wars Arcade]]'' (1994) (32X Version)
 
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* ''[[Sega Rally Championship]]'' (1995) (Saturn Version)
 
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* ''[[Virtual-On]]'' (1995)
 
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* ''[[Gunblade NY]]'' (1995)
 
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* ''[[Baku Baku]]'' (1995)
 
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* ''[[Last Bronx]]'' (1996)
 
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* ''[[Manx TT SuperBike]]'' (1996)
 
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* ''[[Winter Heat]]'' (1997)
 
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* ''[[The Lost World]]'' (1997)
 
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* ''[[Top Skater]]'' (1997)
 
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-->
 
 
{{clear}}
 
{{clear}}
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{{SegaDevs}}
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{{SoJ}}
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[[Category:Sega Development Companies]]
 

Latest revision as of 08:13, 7 March 2024

Notavailable.svg
Sega AM3
Division of Sega Enterprises
Founded: 1990
Defunct: 1999-05-11
Headquarters:
Japan
1990
1999-05-11

Sega Amusement Machine Research and Development Department #3, (第三AM研究開発部), shortened to AM R&D Dept. #3 or AM3, was a division within Sega Enterprises. It was formally established in April 1993, due to an internal reorganization of the arcade development section[1], and existed primarily to create arcade (or "amusement") games. During its existence, this division was commonly referred to as Sega AM3, being the "third" of several R&D divisions within Sega's Japanese operations. From May 1993 onwards, Hisao Oguchi acted as AM3's general manager[2]. AM3 existed for most of the 1990s until May 1999 when it became Sega Software R&D Dept. 3[3].

Like AM1 and AM2, AM3 brought it's own colour to Sega's amusement research and development. Most notable are rail shooters (Rail Chase, Gunblade NY, The Lost World: Jurassic Park), sports (Decathlete, Virtua Tennis) and games that simulate real life careers in Crazy Taxi, Jambo! Safari or Derby Owners Club. For a brief time, the team experimented with pre-rendered 3D graphics for use in AM5's AS-1 simulator, producing Michael Jackson in Scramble Training, Megalopolis: Tokyo City Battle, and a number of experimental short films based around Sonic the Hedgehog.[4] VR-1 and Dragon Ball Z V.R.V.S. also saw AM3 involved with AM5 and advanced technology again.

Sections

  • Planning Section[5]
  • Software Section[6]
  • Design Section[5]

Softography

Y Board

System 18

System 24

System 32

System C2

Model 1

Model 2

Sega Titan Video

Model 3

NAOMI

Medal game

Saturn

Windows PC

Large attraction


X Board

System 32

Sega Model 2A CRX

Sega Model 2B CRX

Sega Model 3 Step 2.1

Unique/Unknown

Sega Saturn

Dreamcast

List of staff

Magazine articles

Main article: Sega AM3/Magazine articles.

Photo gallery

External links

References

  1. ↑ File:DCM_JP_20000922_2000-30.pdf, page 93
  2. ↑ File:IR EN 2003-05-19.pdf, page 2
  3. ↑ File:DCM_JP_19991119_1999-36.pdf, page 15
  4. ↑ Beep! MegaDrive, "October 1994" (JP; 1994-09-08), page 95
  5. ↑ 5.0 5.1 Sega Saturn Magazine, "1997-35 (1997-10-17)" (JP; 1997-10-03), page 188
  6. ↑ Sega Saturn Magazine, "1997-35 (1997-10-17)" (JP; 1997-10-03), page 189


Timeline of Sega of Japan research and development divisions








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